Top 8 Best AI Tools for Customer Support and Sales in 2023

 Customer support and sales teams can find a lot of value in using a combination of artificial intelligence tools in their workflows. You may already be familiar with chatbots and virtual assistants to answer frequently asked questions and basic customer inquiries, but there are a number of other apps to optimize processes behind the scenes for your organization’s critical customer-facing roles. 

1. SecondBrain (previously MagicChat)

via SecondBrain.fyi

Formerly known as MagicChat, SecondBrain helps you build ChatGPT-like bots with extensive knowledge of your business or product to support your sales and customer service efforts. Using different content, webpages, files, and documents, you can train your bot on how to deliver real-time support to users who visit your website with questions about your services. 

SecondBrain best features

• Train your chatbot with various learning resources and embed it to your site with a simple chat widget
• Your chatbot can be trained with sources written in over 90 languages
• Enables quick responses to your customers’ immediate questions with accuracy
• You can create multiple bots at a time, depending on your pricing plan 

SecondBrain limitations 

• The free plan limits you to creating one chatbot
• The quality of your bot’s responses is entirely dependent on the volume of data it’s given to learn from

SecondBrain pricing

• Starter: $0
• Hobby: $19 per month
• Power: $49 per month
• Pro: $99 per month

2. Chatfuel AI

via Chatfuel

The chatbot software Chatfuel has introduced its own AI feature to simplify the process of creating bots for various messaging platforms. Without an extensive coding background, you can easily build knowledgeable bots that engage with your customers using AI-generated responses and natural language. Pretty cool, right?

Chatfuel AI best features

• Created using OpenAI’s GPT-4 technology for more exact output
• Works on most popular messaging platforms, including Facebook Messenger, Instagram, Telegram, and your business’ website
• Easy set up to start using the tool quickly

Chatfuel AI limitations 

• There are some limitations on the company descriptions and knowledge you can use to train Chatfuel AI
• The number of AI messages your bot sends each month is determined by your pricing plan 

Chatfuel AI pricing

• Start: $29 per month
• Grow: $79 per month
• Pro: $149 per month
• Enterprise: Contact for pricing

3. Second Nature

via Second Nature

Second Nature AI is a SaaS solution that offers sales training software using conversational AI to mimic the speech patterns of real customers. It provides immersive sales simulations in natural language, allowing sales representatives to improve their skills and have better conversations with customers. 

Second Nature best features

• Stores sales training reports and analytics to measure the success of your simulations
• AI-based evaluation and sales certifications to gamify the training experience
• Various types of training situations to simulate real-life scenarios or the most important ones to your business

Second Nature limitations 

• Some users find that its robotic training experience can take some time to acclimate to
• Limited language compatibility for non-English speakers

Second Nature pricing

• Contact Second Nature for all pricing information

4. Kustomer

via Kustomer

Kustomer is a customer service platform with a built-in AI feature to optimize customer support. By automating FAQs and chatbot responses, Kustomer streamlines your client interactions and allows businesses to provide 24/7 service. With predictive analytics, Kustomer can anticipate wait times, detect tone, and provide personalized recommendations to enhance the overall customer experience.

Kustomer best features

• Deploy custom bots across chat, social platforms, and messaging apps to automate repetitive service requests
• Use self-learning AI models to recommend the best responses based on historical data
• Intent and tone detection to determine how customers are feeling based on their text
• Identify customers’ language and route them to a native-speaking agent or translated message

Kustomer limitations 

• Kustomer is targets large businesses and Enterprise; it may be pricey for smaller to mid-sized businesses

Kustomer pricing

• Enterprise: $89 per user, per month
• Ultimate: $139 per user, per month

Kustomer’s AI feature is offered as an add-on to its paid plans starting at $15 per month.

5. AutoResponder

via AutoResponder

AutoResponder connects to the top messaging apps to send automatic chat replies to your customers. You can use ChatGPT, GPT-4, or Dialogflow AI to process messages from your web server and create as many custom rules and messages as you like. Even out-of-office requests. 👋🏻

AutoResponder best features

• Ideal for businesses with a global customer base that primarily communicates through mobile messaging tools like WhatsApp
• Creates automated responses for top apps, including Facebook Messenger, Telegram, Instagram, WhatsApp, and more

AutoResponder limitations 

• Not as effective for larger businesses with various ways to connect with customers
• It’s not a way to connect or make meaningful connections with potential clients

AutoResponder pricing

AutoResponder is free to download.

6. MagicForm

via MagicForm

MagicForm is an AI-based conversational platform that increased customer engagement and conversions by generating personalized, human-like responses to customer queries.

MagicForm best features

• MagicForm instantly learns everything it needs to know about your business to assist customers on their own
• The research tool uses machine learning to allow MagicForm to improve as you use it more
• Comprehends and “speaks” in over 30 languages
• Automated follow-ups, 24/7 responses, and personalized questions to improve the customer experience

MagicForm limitations 

• Limited free plan with only 50 conversations allowed per month
• Pricey paid plans—not ideal for smaller businesses

MagicForm pricing

• Starter: Free
• Pro: $99 per month
• Enterprise: $249 per month

7. Conversica

via Conversica

Conversica is an AI customer service tool that deploys “Revenue Digital Assistants” to handle tough conversations. This two-way conversation tool is all about driving revenue by connecting you with more leads and following through on every point of contact.  

Conversica best features

• Conversica is designed to build relationships with new customers using carefully crafted personas to drive the conversation
• It aims to improve employee retention by handling the top-of-the-funnel conversations, so your team can focus on deals further down the pipeline
• Qualifies your MQLs before handing them over to sales
• Compliments your demand generation processes to engage your leads early with personalized outreach

Conversica limitations 

• There’s a lot that goes into this tool, making its UI somewhat challenging to use effectively at first

Conversica pricing

• Contact Conversica for all pricing information

8. Candide

via Candide

Formerly Looti AI, Candide up-levels your CRM with features to find your company’s ideal audiences and candidates with its innovative lead generation software.

Candide best features

• Candide clusters and analyzes your data to identify your target audience
• Multiple filters to help you find the perfect job candidates faster
• Clear your CRM from unqualified leads in seconds
• Built-in data cleaning to keep your app running smoothly

Candide limitations 

• Candide is more geared toward corporate users than individuals or small businesses
• Its newer features focus more on general virtual assistance than CRM support
• This tool is still in beta and the testing phase

Candide pricing

• Basic: Free trial only
• Efficient: $8 per month